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Media

On this page, you will find our corporate news archive dating back to 2014, media contacts, media coverage, the financial calendar, and brand marketing news.

Press releases

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April 29, 2026 • press releases

adidas records strong start to the year in the first quarter of 2026

March 4, 2026 • press releases

adidas reports record revenues for 2025 and expects strong sales and profit growth to continue over the next years

March 4, 2026 • press releases

adidas AG extends Bjørn Gulden’s contract as Chief Executive Officer and initiates transition at the helm of the Supervisory Board
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MEDIA RELATIONS CONTACT

adidas AG Media Relations

World of Sports Adi-Dassler-Straße 1 91074 Herzogenaurach Germany

MEDIA COVERAGE

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Financial calendar

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May 18, 2026 • Roadshows and Conferences

Virtual Sporting Goods Day (Bernstein)
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May 19, 2026 • Roadshows and Conferences

Morgan Stanley Luxury Conference (Paris)
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May 20, 2026 • Roadshows and Conferences

HSBC Luxury Goods Conference (Paris)
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LATEST BRAND NEWS

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