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Welcome to adidas Investor Relations. Here you will find information on topics such as the company’s performance, our share and financial events.

QUick Links

Financial Publications

Annual Report 2025

Dashboard 2025

LINK TO WEBCAST Q1 2026 RESULTS RECORDING

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Press releases

May 19, 2026 • press releases

adidas announces successful placement of € 500 million bond

April 29, 2026 • press releases

adidas records strong start to the year in the first quarter of 2026

March 4, 2026 • press releases

adidas reports record revenues for 2025 and expects strong sales and profit growth to continue over the next years

See all

LATEST BRAND NEWS

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June 16, 2026

adidas Celebrates Lionel Messi with Special CODECHAOS Golf Shoe

To celebrate adidas football icon Lionel Messi and the start of Argentina’s title defense at the FIFA World Cup 2026™, adidas is releasing CODECHAOS M...

June 16, 2026

adidas and Mercedes-AMG PETRONAS F1 Team unveil Blue Wonder Collection – Honoring Motorsport Legacy for the team and fans who carry It Forward

Inspired by the 1955 high-speed car transporter, the collection celebrates a landmark piece of Mercedes-AMG PETRONAS F1 team history ahead of the Brit...

June 15, 2026

adidas Originals and Pharrell Williams Expand the VIRGINIA Universe with the VIRGINIA Vario FLAT EARTHER Suede Iteration

Grounded in craft, adidas Originals and Pharrell Williams introduce the next iteration of the VIRGINIA Vario FLAT EARTHER silhouette - now, in two sue...

June 11, 2026

adidas Signs WNBA Superstar Kelsey Plum, Building on its Roster of Elite Basketball Athletes

Today, adidas officially welcomes Los Angeles Sparks Guard and two-time WNBA Champion Kelsey Plum as the newest member of its growing roster of women’...

June 10, 2026

adidas and Real Madrid Extend Club Football’s Most Successful Partnership

adidas and Real Madrid C.F. today announce an 8-year extension to football’s most successful partnership, delivering unparalleled European, internatio...

June 8, 2026

The 19th Edition of adidas Eurocamp Spotlights A New Generation of Young Basketball Talent From Around The World

The premier pre-draft showcase brought together 70+ athletes, 12 top coaches, NBA and EuroLeague special guests, scouts, media and fans for three days...

June 8, 2026

adidas Tackles Tournament Heat With Cooling Innovations For FIFA World Cup 2026™

Today, adidas unveils its latest innovation in performance technology, the CLIMACOOL SYSTEM, designed to provide teams and players with unparalleled c...

June 4, 2026

adidas and WhatsApp Team up to Transform the World's Most-Used Football Emoji into Trionda - The Official FIFA World Cup 2026™ Match Ball

Available from today and throughout the tournament, whenever fans use the football emoji on WhatsApp, they will see Trionda - the Official Match Ball ...

June 4, 2026

adidas Reimagines Its Handball And Volleyball Shoe, Unveiling The Crazyflight 7 – Built With More Cushioning And Energy Return To Help Athletes Jump Higher And Land Softer

adidas today unveils CRAZYFLIGHT 7, a totally revamped model designed for athletes looking to jump higher and land softer during indoor sports like vo...

June 4, 2026

adidas Originals Presents Larger than Life Lineup of ADISTAR XLG Sneakers for Fall/Winter 2026

Fresh off the back of its introduction last year, the adidas Originals ADISTAR XLG returns for Fall/Winter 2026 with an audacious new lineup of colorw...

June 3, 2026

adidas Originals and Willy Chavarria Launch “Comienza Con El Sueño” Collection Featuring Selección Nacional de México Apparel

As the world’s attention turns to football’s biggest stage ahead of this summer’s FIFA WORLD CUP 2026™ tournament, adidas Originals and Willy Chavarri...

June 1, 2026

adidas and New Zealand Rugby Drop Lifestyle Collection Inspired by Matchwear, Created for Streetwear

Today, adidas and New Zealand Rugby unveil a lifestyle collection designed for fans to express their fandom in the stadium and beyond. Reimagining cla...

May 28, 2026

adidas Originals and Coca-Cola® Celebrate the FIFA WORLD CUP 2026™ with a Collaborative Collection

adidas Originals and Coca-Cola® link up once again to present a bold new collection for FIFA WORLD CUP 2026™. Having first teamed up in 2002 for that ...

May 27, 2026

adidas Celebrates Iconic FIFA World Cup™ Moments with the Launch of the Bringback Collection

Today, adidas unveils the FIFA World Cup™ Bringback Collection - a celebration of some of the most iconic national team jerseys ever worn on football’...

May 26, 2026

adidas Basketball Introduces the Believe That. 1 Shoe, the Newest Budget-Friendly Addition to the Anthony Edwards Signature Line

Today, adidas Basketball and Anthony Edwards unveil the Believe That. 1. Built to help hoopers dominate at every level without breaking the bank, the ...

May 26, 2026

adidas Originals and Bad Bunny Return with the Ballerina in Vivid Red, Inspired by Puerto Rico’s Flamboyán Bloom

Following the successful launch of the Ballerina silhouette last year, adidas Originals and Bad Bunny introduce a new Vivid Red colorway, drawing insp...

May 22, 2026

adidas Introduces the F50 Trionda Tunit Collection

adidas Football today unveils the F50 Trionda Tunit collection, a special-edition pack inspired by Trionda - the official match ball of the FIFA World...

May 21, 2026

adidas and Euroleague Unite Elite Basketball, Street Culture and Next Gen Players at Final Four 2026 in Athens

Marking 12 years of partnership, adidas and Euroleague Basketball continue to unite top-tier basketball performance with culture, creating experiences...

May 19, 2026

adidas Announces Multi-Year Partnership with Unmissable Rugby Talent, Ellie Kildunne

Today, adidas welcomes England’s Ellie Kildunne as the latest member of its global roster of elite-level athletes. The partnership is built on a found...

May 18, 2026

adidas and Satisfy Come Together to Announce Multi-Season Partnership

adidas and technical running brand SATISFY have announced a multi-season partnership with product releases planned throughout 2026 and beyond. The new...

May 18, 2026

adidas Originals and Avavav Present their Spring/Summer 2026 Collection

adidas Originals and Avavav deepen their partnership with their Spring/Summer 2026 collection. Opting for evolution rather than reinvention, this seas...

May 12, 2026

adidas Welcomes Chloe Kelly to Its Global Roster In Powerful New Campaign

Today, Chloe Kelly joins one of the biggest and most influential rosters in sport as adidas announces a partnership with the hero of both club and cou...

May 12, 2026

adidas and the Mexican National Team Reveal their Third Jersey Heading to a Historic World Cup at Home

Today, adidas presents the new third kit of the Mexican National Team. Under The Mexican Wa(y)ve concept, the new jersey incorporates a tonal and eleg...

May 7, 2026

adidas Presents Backyard Legends With Icons From Football, Music, and Film Coming Together to Celebrate the FIFA World Cup 2026™

adidas drops Backyard Legends; Timothée Chalamet joins Lionel Messi, Bad Bunny, Lamine Yamal, Jude Bellingham, Trinity Rodman, Zinedine Zidane, David ...

May 5, 2026

World Football Giving Day Gains Momentum as adidas Joins as First Lead Partner “To Be In”

Taking place annually on May 26, World Football Giving Day brings together the football community around a shared moment of giving back adidas joins a...

April 30, 2026

adidas Unveils F50 HYPERFAST EVO – Its Lightest Ever Boot to Feature at the FIFA World Cup™

Today, adidas launches the latest update to the F50 franchise, the F50 ‘Too Light’ pack, featuring three new speed focused models: F50 HYPERFAST EVO, ...

April 27, 2026

adidas Expands Pet Collection With FIFA World Cup 2026™ Home Jerseys For Selected Federations

adidas today unveils the FIFA World Cup 2026™ Home Jerseys Pet Collection, bringing the iconic tournament looks to four selected federations for the f...

April 26, 2026

Two adidas athletes Sabastian Sawe and Yomif Kejelcha break the Sub-2-Hour Marathon Barrier in the revolutionary Adizero Adios Pro Evo 3, as Sabastian and Tigst Assefa Shatter world records in London

A new era of running has dawned as adidas athletes Sabastian Sawe and Yomif Kejelcha broke the sub-2-hour marathon barrier at the London Marathon, wit...

April 24, 2026

adidas Originals and Miaou Celebrate Football’s Off-Pitch Icons in their Spring Summer 2026 collection

Miaou and adidas Originals continue their defiantly feminine take on sporting codes with their latest collaboration. Founded by Alexia Elkaim, Miaou i...

April 23, 2026

adidas Unveils Its First Sub 100 Gram Supershoe, The Adizero Adios Pro Evo 3

FASTEST. LIGHTEST. EVER. adidas introduces the Adizero Adios Pro Evo 3 – the lightest and fastest Adizero shoe ever, weighing an average 97* grams. Th...

KEY FACTS 2025

Net sales

€ 24,811 Million

Employees worldwide

64,938

Share price

Annual Report

investor relations contact

Adidas ag investor relations

World of Sports Adi-Dassler-Straße 1 91074 Herzogenaurach Germany

INVESTOR.RELATIONS@ADIDAS.COM

Investors

Investors

QUick Links

Financial Publications

Annual Report 2025

Dashboard 2025

LINK TO WEBCAST Q1 2026 RESULTS RECORDING

Press releases

Press releases

adidas announces successful placement of € 500 million bond

adidas records strong start to the year in the first quarter of 2026

adidas reports record revenues for 2025 and expects strong sales and profit growth to continue over the next years

LATEST BRAND NEWS

adidas Celebrates Lionel Messi with Special CODECHAOS Golf Shoe

adidas and Mercedes-AMG PETRONAS F1 Team unveil Blue Wonder Collection – Honoring Motorsport Legacy for the team and fans who carry It Forward

adidas Originals and Pharrell Williams Expand the VIRGINIA Universe with the VIRGINIA Vario FLAT EARTHER Suede Iteration

adidas Signs WNBA Superstar Kelsey Plum, Building on its Roster of Elite Basketball Athletes

adidas and Real Madrid Extend Club Football’s Most Successful Partnership

The 19th Edition of adidas Eurocamp Spotlights A New Generation of Young Basketball Talent From Around The World

adidas Tackles Tournament Heat With Cooling Innovations For FIFA World Cup 2026™

adidas and WhatsApp Team up to Transform the World's Most-Used Football Emoji into Trionda - The Official FIFA World Cup 2026™ Match Ball

adidas Reimagines Its Handball And Volleyball Shoe, Unveiling The Crazyflight 7 – Built With More Cushioning And Energy Return To Help Athletes Jump Higher And Land Softer

adidas Originals Presents Larger than Life Lineup of ADISTAR XLG Sneakers for Fall/Winter 2026

adidas Originals and Willy Chavarria Launch “Comienza Con El Sueño” Collection Featuring Selección Nacional de México Apparel

adidas and New Zealand Rugby Drop Lifestyle Collection Inspired by Matchwear, Created for Streetwear

adidas Originals and Coca-Cola® Celebrate the FIFA WORLD CUP 2026™ with a Collaborative Collection

adidas Celebrates Iconic FIFA World Cup™ Moments with the Launch of the Bringback Collection

adidas Basketball Introduces the Believe That. 1 Shoe, the Newest Budget-Friendly Addition to the Anthony Edwards Signature Line

adidas Originals and Bad Bunny Return with the Ballerina in Vivid Red, Inspired by Puerto Rico’s Flamboyán Bloom

adidas Introduces the F50 Trionda Tunit Collection

adidas and Euroleague Unite Elite Basketball, Street Culture and Next Gen Players at Final Four 2026 in Athens

adidas Announces Multi-Year Partnership with Unmissable Rugby Talent, Ellie Kildunne

adidas and Satisfy Come Together to Announce Multi-Season Partnership

adidas Originals and Avavav Present their Spring/Summer 2026 Collection

adidas Welcomes Chloe Kelly to Its Global Roster In Powerful New Campaign

adidas and the Mexican National Team Reveal their Third Jersey Heading to a Historic World Cup at Home

adidas Presents Backyard Legends With Icons From Football, Music, and Film Coming Together to Celebrate the FIFA World Cup 2026™

World Football Giving Day Gains Momentum as adidas Joins as First Lead Partner “To Be In”

adidas Unveils F50 HYPERFAST EVO – Its Lightest Ever Boot to Feature at the FIFA World Cup™

adidas Expands Pet Collection With FIFA World Cup 2026™ Home Jerseys For Selected Federations

Two adidas athletes Sabastian Sawe and Yomif Kejelcha break the Sub-2-Hour Marathon Barrier in the revolutionary Adizero Adios Pro Evo 3, as Sabastian and Tigst Assefa Shatter world records in London

adidas Originals and Miaou Celebrate Football’s Off-Pitch Icons in their Spring Summer 2026 collection

adidas Unveils Its First Sub 100 Gram Supershoe, The Adizero Adios Pro Evo 3

KEY FACTS 2025

KEY FACTS 2025

Net sales

€ 24,811 Million

Employees worldwide

64,938

Share price

investor relations contact

Adidas ag investor relations

Popular

adidas Celebrates Lionel Messi with Special CODECHAOS Golf Shoe

adidas and Mercedes-AMG PETRONAS F1 Team unveil Blue Wonder Collection – Honoring Motorsport Legacy for the team and fans who carry It Forward

adidas Originals and Pharrell Williams Expand the VIRGINIA Universe with the VIRGINIA Vario FLAT EARTHER Suede Iteration

adidas Signs WNBA Superstar Kelsey Plum, Building on its Roster of Elite Basketball Athletes

adidas and Real Madrid Extend Club Football’s Most Successful Partnership

The 19th Edition of adidas Eurocamp Spotlights A New Generation of Young Basketball Talent From Around The World

adidas Tackles Tournament Heat With Cooling Innovations For FIFA World Cup 2026™

adidas and WhatsApp Team up to Transform the World's Most-Used Football Emoji into Trionda - The Official FIFA World Cup 2026™ Match Ball

adidas Reimagines Its Handball And Volleyball Shoe, Unveiling The Crazyflight 7 – Built With More Cushioning And Energy Return To Help Athletes Jump Higher And Land Softer

adidas Originals Presents Larger than Life Lineup of ADISTAR XLG Sneakers for Fall/Winter 2026

adidas Originals and Willy Chavarria Launch “Comienza Con El Sueño” Collection Featuring Selección Nacional de México Apparel

adidas and New Zealand Rugby Drop Lifestyle Collection Inspired by Matchwear, Created for Streetwear

adidas Originals and Coca-Cola® Celebrate the FIFA WORLD CUP 2026™ with a Collaborative Collection

adidas Celebrates Iconic FIFA World Cup™ Moments with the Launch of the Bringback Collection

adidas Basketball Introduces the Believe That. 1 Shoe, the Newest Budget-Friendly Addition to the Anthony Edwards Signature Line

adidas Originals and Bad Bunny Return with the Ballerina in Vivid Red, Inspired by Puerto Rico’s Flamboyán Bloom

adidas Introduces the F50 Trionda Tunit Collection

adidas and Euroleague Unite Elite Basketball, Street Culture and Next Gen Players at Final Four 2026 in Athens

adidas Announces Multi-Year Partnership with Unmissable Rugby Talent, Ellie Kildunne

adidas and Satisfy Come Together to Announce Multi-Season Partnership

adidas Originals and Avavav Present their Spring/Summer 2026 Collection

adidas Welcomes Chloe Kelly to Its Global Roster In Powerful New Campaign

adidas and the Mexican National Team Reveal their Third Jersey Heading to a Historic World Cup at Home

adidas Presents Backyard Legends With Icons From Football, Music, and Film Coming Together to Celebrate the FIFA World Cup 2026™

World Football Giving Day Gains Momentum as adidas Joins as First Lead Partner “To Be In”

adidas Unveils F50 HYPERFAST EVO – Its Lightest Ever Boot to Feature at the FIFA World Cup™

adidas Expands Pet Collection With FIFA World Cup 2026™ Home Jerseys For Selected Federations