adidas-Salomon Investor Relations Web site improved and expanded
Herzogenaurach, 08/02/2000 - adidas-Salomon AG today introduces a significantly improved Investor Relations Web site with expanded electronic communication and information features. The new site offers enhanced user friendliness, interactivity and functionality.
The site upgrade also includes expanded company information and interactive functions on the new site. More in-depth information about adidas-Salomon AG is available. New interactive features include calculators that allow the user to figure dividend amounts through customized share-price scenarios.
“Two clicks to information” and “information first” were the guiding principles for the site redesign. These objectives were achieved with simpler navigation and more concise menu choices. The main navigation is arranged by area and is accessible from every page, making it easier to search for information quickly. The sub-navigation takes the user straight to the desired subjects and remains available when related-subject pages are open. An index and full text search facilitates specific information searches. In addition, a newsletter, mail order form, press archives and contact information are also easily accessed.
The new site design reflects the simpler, more functional content. Instead of sophisticated animation and graphics, faster upload times and spacious text areas are used. An extra page containing all downloads has been generated in order to guarantee fast access for Internet experts.