adidas AG 20.11.2014 12:29Dissemination of a Voting Rights Announcement, transmitted byDGAP - a service of EQS Group AG.The issuer is solely responsible for the content of this announcement.---------------------------------------------------------------------------Notification of voting rights pursuant to Art. 25a, Sec. 1 WpHGWe received the following notifications pursuant to Art. 25a, Sec. 1 WpHGon November 17, 2014:I. 1. Listed company:adidas AGAdi-Dassler-Straße 1, 91074 Herzogenaurach, Germany2. Notifier:BlackRock Holdco 2, Inc., Wilmington, DE, USA3. Triggering event:Falling Below Threshold4. Threshold(s) crossed or reached:5%5. Date at which the threshold is crossed or reached:13.11.20146. Total amount of voting rights:4.99% (equals 10431246 voting rights)calculated from the following total number of voting rights issued:2092161867. Detailed information on the voting rights proportion:Voting rights proportion based on financial/other instruments pursuant toArt. 25a, Sec. 1 WpHG:0.01% (equals 22561 voting rights)thereof held indirectly:0.01% (equals 22561 voting rights)Voting rights proportion based on financial/other instruments pursuant tosec. 25 WpHG:0.17% (equals 356251 voting rights)thereof held indirectly:0.17% (equals 356251 voting rights)Voting rights pursuant to sec. 21, 22 WpHG:4.80% (equals 10052434 voting rights)8. Detailed information on financial/other instruments pursuant to Art.25a, Sec. 1 WpHG:Chain of controlled undertakings:BlackRock Financial Management, Inc., BlackRock Holdco 4, LLC, BlackRockHoldco 6, LLC, BlackRock Delaware Holdings, Inc., BlackRock InstitutionalTrust Company, National AssociationISIN or name/description of the financial/other instrument: Contract forDifferenceMaturity: -Expiration date: -II. 1. Listed company:adidas AGAdi-Dassler-Straße 1, 91074 Herzogenaurach, Germany2. Notifier:BlackRock Financial Management, Inc., New York, NY, USA3. Triggering event:Falling Below Threshold4. Threshold(s) crossed or reached:5%5. Date at which the threshold is crossed or reached:13.11.20146. Total amount of voting rights:4.98% (equals 10414649 voting rights)calculated from the following total number of voting rights issued:2092161867. Detailed information on the voting rights proportion:Voting rights proportion based on financial/other instruments pursuant toArt. 25a, Sec. 1 WpHG:0.01% (equals 22561 voting rights)thereof held indirectly:0.01% (equals 22561 voting rights)Voting rights proportion based on financial/other instruments pursuant tosec. 25 WpHG:0.17% (equals 356251 voting rights)thereof held indirectly:0.17% (equals 356251 voting rights)Voting rights pursuant to sec. 21, 22 WpHG:4.80% (equals 10035837 voting rights)8. Detailed information on financial/other instruments pursuant to Art.25a, Sec. 1 WpHG:Chain of controlled undertakings:BlackRock Holdco 4, LLC, BlackRock Holdco 6, LLC, BlackRock DelawareHoldings, Inc., BlackRock Institutional Trust Company, National AssociationISIN or name/description of the financial/other instrument: Contract forDifferenceMaturity: -Expiration date: - 20.11.2014 The DGAP Distribution Services include Regulatory Announcements,Financial/Corporate News and Press Releases.Media archive at www.dgap-medientreff.de and www.dgap.de--------------------------------------------------------------------------- Language: EnglishCompany: adidas AG Adi-Dassler-Straße 1 91074 Herzogenaurach GermanyInternet: www.adidas-group.com End of Announcement DGAP News-Service ---------------------------------------------------------------------------