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adidas AG: Publication according to § 26 paragraph. 1 WpHG with the objective of Europe-wide distribution

Notification of voting rights pursuant to sec. 25a WpHG We received the following notification pursuant to sec. 25a WpHG on May 07, 2013: 1. Listed company: adidas AG Adi-Dassler-Straße 1, 91074 Herzogenaurach, Deutschland 2. Notifier: Societe Generale SA, Paris, Frankreich 3. Triggering event: Exceeding
adidas AG 10.05.2013 15:05Dissemination of a Voting Rights Announcement, transmitted byDGAP - a company of EquityStory AG.The issuer is solely responsible for the content of this announcement.---------------------------------------------------------------------------Notification of voting rights pursuant to sec. 25a WpHGWe received the following notification pursuant to sec. 25a WpHG on May 07,2013:1. Listed company:adidas AGAdi-Dassler-Straße 1, 91074 Herzogenaurach, Deutschland2. Notifier:Societe Generale SA, Paris, Frankreich 3. Triggering event:Exceeding Threshold4. Threshold(s) crossed or reached:5%5. Date at which the threshold is crossed or reached:30.04.20136. Total amount of voting rights:5.12% (equals 10717090 voting rights)calculated from the following total number of voting rights issued:2092161867. Detailed information on the voting rights proportion:Voting rights proportion based on financial/other instruments pursuant tosec. 25a WpHG:4.82% (equals 10076993 voting rights)thereof held indirectly:1.74% (equals 3642900 voting rights)Voting rights proportion based on financial/other instruments pursuant tosec. 25 WpHG:0.20% (equals 423822 voting rights)thereof held indirectly:0% (equals 0 voting rights)Voting rights pursuant to sec. 21, 22 WpHG:0.10% (equals 216275 voting rights)8. Detailed information on financial/other instruments pursuant to sec. 25aWpHG:Chain of controlled undertakings:Société Générale Effekten GmbHISIN or name of the instrument:          Maturity:            Expiration:                                         month/day/year       25a WpHGCertificate DE000BN9X9W4                 12/20/2013Certificate DE000UB6SG31                 06/28/2013Certificate DE000UB6SG56                 06/28/2013Certificate DE000UB6SGZ5                 06/28/2013Equity Linked Swap                   04/30/2013 - 05/10/2013Equity Linked Swap                   04/29/2013 - 05/23/2013Listed call Warrant DE000SG0TE31         01/03/2025Listed call Warrant DE000SG12FG5         12/18/2015Listed call Warrant DE000SG12FH3         12/18/2015Listed call Warrant DE000SG26S28         12/15/2017Listed call Warrant DE000SG26S36         12/15/2017Listed call Warrant DE000SG26S44         12/15/2017Listed call Warrant DE000SG2ESZ8         12/18/2015Listed call Warrant DE000SG2LT06         12/16/2016Listed call Warrant DE000SG2LTY4         12/16/2016Listed call Warrant DE000SG2LTZ1         12/16/2016Listed call Warrant DE000SG2WSX5         01/05/2015Listed call Warrant DE000SG2WSY3         01/05/2015Listed call Warrant DE000SG2WSZ0         01/05/2015Listed call Warrant DE000SG32K36         12/14/2018Listed call Warrant DE000SG32K44         12/14/2018Listed call Warrant DE000SG32K51         12/14/2018Listed call Warrant DE000SG35X04         01/03/2025Listed call Warrant DE000SG3ED85         01/03/2025Listed call Warrant DE000SG3LLN2         01/03/2025Listed call Warrant DE000SG3T502         12/16/2016Listed call Warrant DE000SG3T510         12/15/2017Listed call Warrant DE000SG3T5W2         12/19/2014Listed call Warrant DE000SG3T5X0         12/19/2014Listed call Warrant DE000SG3T5Y8         12/18/2015Listed call Warrant DE000SG3T5Z5         12/18/2015Listed put Warrant  DE000SG30540         06/21/2013Listed put Warrant  DE000SG30573         09/20/2013Listed put Warrant  DE000SG30581         09/20/2013Listed put Warrant  DE000SG306A4         12/20/2013Listed put Warrant  DE000SG30L03         09/20/2013Listed put Warrant  DE000SG30L11         09/20/2013Listed put Warrant  DE000SG30L29         09/20/2013Listed put Warrant  DE000SG30L37         12/20/2013Listed put Warrant  DE000SG30L45         12/20/2013Listed put Warrant  DE000SG30L52         12/20/2013Listed put Warrant  DE000SG30LV4         06/21/2013Listed put Warrant  DE000SG30LW2         06/21/2013Listed put Warrant  DE000SG30LY8         06/21/2013Listed put Warrant  DE000SG30LZ5         09/20/2013Listed put Warrant  DE000SG356P7         06/21/2013Listed put Warrant  DE000SG356Q5         06/21/2013Listed put Warrant  DE000SG356R3         09/20/2013Listed put Warrant  DE000SG356S1         09/20/2013Listed put Warrant  DE000SG356T9         09/20/2013Listed put Warrant  DE000SG356U7         12/20/2013Listed put Warrant  DE000SG356V5         12/20/2013Listed put Warrant  DE000SG35GW3         06/20/2014Listed put Warrant  DE000SG356X1         06/20/2014Listed put Warrant  DE000SG356Y9         06/20/2014Listed put Warrant  DE000SG37BK3         06/21/2013Listed put Warrant  DE000SG37BL1         06/21/2013Listed put Warrant  DE000SG37BM9         09/20/2013Listed put Warrant  DE000SG37BN7         12/20/2013Listed put Warrant  DE000SG37BP2         03/21/2014Listed put Warrant  DE000SG37BQ0         03/21/2014Listed put Warrant  DE000SG37BR8         03/21/2014Listed put Warrant  DE000SG3PYD7         06/21/2013Listed put Warrant  DE000SG3PYE5         06/21/2013Listed put Warrant  DE000SG3PYH8         09/20/2013Listed put Warrant  DE000SG3PYJ4         09/20/2013Listed put Warrant  DE000SG3YBG0         06/21/2013Listed put Warrant  DE000SG3YBH8         06/21/2013Listed put Warrant  DE000SG3YBJ4         09/20/2013Listed put Warrant  DE000SG3YBK2         09/20/2013Listed put Warrant  DE000SG3YBL0         09/20/2013Listed put Warrant  DE000SG3YBM8         12/20/2013Listed put Warrant  DE000SG3YBN6         12/20/2013Listed put Warrant  DE000SG3YBP1         12/20/2013Structured call option                   01/02/2015Structured call option                   01/03/2025Structured call option                   01/05/2015Structured call option                   06/21/2013Structured call option                   12/14/2018Structured call option                   12/15/2017Structured call option                   12/16/2016Structured call option                   12/18/2015Structured put option                    01/02/2015Physically-settled put optionsListed put option                        06/21/2013Listed put option                        12/20/2013Structured put option                    06/21/201310.05.2013 DGAP's Distribution Services include Regulatory Announcements,Financial/Corporate News and Press Releases.Media archive at www.dgap-medientreff.de and www.dgap.de--------------------------------------------------------------------------- Language:     EnglishCompany:      adidas AG              Adi-Dassler-Straße 1              91074 Herzogenaurach              GermanyInternet:     www.adidas-group.com End of Announcement                             DGAP News-Service ---------------------------------------------------------------------------
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