Share Buyback

adidas launches new share buyback program

Through its new strategy ‘Own the Game’ adidas expects to drive significant top-line growth and strong bottom-line expansion until 2025. As a result, the company will generate substantial cumulative free cash flow over the next five years. adidas plans to share the majority of this – between € 8 billion and € 9 billion – with its shareholders through regular dividend pay-outs in a range of between 30% and 50% of net income from continuing operations, complemented with share buybacks.

Against this background and with the approval of the Supervisory Board, the Executive Board of adidas AG has decided today to launch a new share buyback program in the second half of 2021. Starting on July 1, 2021, the company plans to buy back shares worth up to € 550 million until the end of the year. Taking into consideration the dividend payment of € 585 million which was made in May, the total amount of cash which the company will return to its shareholders in 2021 is expected to exceed € 1 billion.

While the company may use the repurchased shares for all purposes in accordance with the authorization granted by the Annual General Meeting in May 2021, the company intends to cancel most of the repurchased shares, which would reduce the number of shares and the share capital accordingly.

Update October 14, 2021:

The Executive Board, with approval of the Supervisory Board, has decided to launch an additional share buyback program. Starting on October 18, 2021, the company plans to buy back shares worth € 450 million until the end of the year. Taking into consideration the share buyback completed at the end of September, adidas will buy back shares in a total amount of € 1 billion in 2021. Including the dividend payment of € 585 million in May, the company will return nearly € 1.6 billion to its shareholders this year.

SHARE BUYBACK PROGRAM 2018-2021

On March 13, 2018, adidas AG announced the launch of a multi-year share buyback program of up to € 3.0 billion in total until May 11, 2021. The program will be executed by buying back shares via the stock exchange under the authorization granted by the Annual General Meeting on May 12, 2016. The vast majority of the share buyback program will be financed through the company’s net cash position as well as the expected strong operating cash flow generation in the years ahead. At the same time, adidas AG intends to make use of available attractive conditions for debt financing on the capital markets in order to finance the share buyback program. While the company may use the repurchased shares for all purposes in accordance with the authorization granted on May 12, 2016 except for allocating shares to Executive Board members as a compensation component, adidas intends to cancel the vast majority of the repurchased shares.

3RD TRANCHE

On January 7, 2020, adidas AG announced the commencement of the third tranche of the share buyback program with an aggregate acquisition cost of up to € 1 billion (excluding incidental purchasing costs), however, no more than 10,000,000 shares, shall be repurchased in the period until December 31, 2020.

Update March 31, 2020:

Considering the high level of economic uncertainty caused by the dynamic developments related to the coronavirus outbreak, the Executive Board decided to formally stop the repurchasing of adidas shares for the remainder of the year. Consequently, the company will not deploy the amount of up to € 1.0 billion that was initially planned for the repurchase of own shares in 2020.

SHARE BUYBACK PROGRAM 2018-2021

On March 13, 2018, adidas AG announced the launch of a multi-year share buyback program of up to € 3.0 billion in total until May 11, 2021. The program will be executed by buying back shares via the stock exchange under the authorization granted by the Annual General Meeting on May 12, 2016. The vast majority of the share buyback program will be financed through the company’s net cash position as well as the expected strong operating cash flow generation in the years ahead. At the same time, adidas AG intends to make use of available attractive conditions for debt financing on the capital markets in order to finance the share buyback program. While the company may use the repurchased shares for all purposes in accordance with the authorization granted on May 12, 2016 except for allocating shares to Executive Board members as a compensation component, adidas intends to cancel the vast majority of the repurchased shares.

2nd Tranche

On January 7, 2019, adidas AG announced the commencement of the second tranche of the share buyback program with an aggregate acquisition cost of around € 800 million (excluding incidental purchasing costs). Starting January 7, 2019, shares shall be repurchased exclusively via the stock exchange in electronic trading through the Frankfurt Stock Exchange (Xetra). 

On December 19, adidas announced the completion of the second tranche. Between January 7, 2019, and December 18, 2019, the company bought back 3.2 million shares, corresponding to 1.6% of the company’s stock capital, for a consideration of € 815 million. The average purchase price per share was € 252.80.

SHARE BUYBACk PROGRAM 2018-2021

On March 13, 2018, adidas AG announced the launch of a multi-year share buyback program of up to € 3.0 billion in total until May 11, 2021. The program will be executed by buying back shares via the stock exchange under the authorization granted by the Annual General Meeting on May 12, 2016. The vast majority of the share buyback program will be financed through the company’s net cash position as well as the expected strong operating cash flow generation in the years ahead. At the same time, adidas AG intends to make use of available attractive conditions for debt financing on the capital markets in order to finance the share buyback program. While the company may use the repurchased shares for all purposes in accordance with the authorization granted on May 12, 2016 except for allocating shares to Executive Board members as a compensation component, adidas intends to cancel the vast majority of the repurchased shares.

1st Tranche

On March 21, 2018, adidas AG announced the commencement of the first tranche of the share buyback program with an aggregate acquisition cost of up to € 1 billion (excluding incidental purchasing costs). Starting March 22, 2018, shares shall be repurchased exclusively via the stock exchange in electronic trading through the Frankfurt Stock Exchange (Xetra) over a period of time not to extend beyond December 31, 2018.

Transactions in a detailed form and in an aggregated form:

1) Excluding incidental purchasing costs, rounded to four places according to commercial practice.

SHAREHOLDER RETURN PROGRAM 2014-2017 

On October 1, 2014, adidas AG announced to return up to € 1.5 billion in total to adidas AG shareholders over the next three years, primarily in the form of share buybacks. The company is intending to buy back shares via the stock exchange under the authorisation given by the Annual General Meeting on May 8, 2014 subject to advantageous market conditions.

3RD TRANCHE

During the third tranche of the share buyback programme, the total number of shares bought back by adidas AG in the period from November 8, 2016 up to and including January 31, 2017 amounted to 2,128,200 shares. This corresponds to a notional amount of € 2,128,200 in the nominal capital and consequently to 1.02% of the company’s nominal capital. The average purchase price per share was € 140.96. A total price of € 299,999,851 was paid to buy back the shares.

The total number of shares bought back so far by adidas AG within the framework of the share buyback programme resolved upon on October 1, 2014 and initiated on November 7, 2014 amounts to 11,146,969 shares. This corresponds to a notional amount of € 11,146,969 in the nominal capital and consequently to 5.33% of adidas AG’s nominal capital.

Transactions in a detailed form and in an aggregated form 

SHAREHOLDER RETURN PROGRAM 2014-2017

On October 1, 2014, adidas AG announced to return up to € 1.5 billion in total to adidas AG shareholders over the next three years, primarily in the form of share buybacks. The company is intending to buy back shares via the stock exchange under the authorisation given by the Annual General Meeting on May 8, 2014 subject to advantageous market conditions.

3RD TRANCHE

During the third tranche of the share buyback programme, the total number of shares bought back by adidas AG in the period from November 8, 2016 up to and including January 31, 2017 amounted to 2,128,200 shares. This corresponds to a notional amount of € 2,128,200 in the nominal capital and consequently to 1.02% of the company’s nominal capital. The average purchase price per share was € 140.96. A total price of € 299,999,851 was paid to buy back the shares.

The total number of shares bought back so far by adidas AG within the framework of the share buyback programme resolved upon on October 1, 2014 and initiated on November 7, 2014 amounts to 11,146,969 shares. This corresponds to a notional amount of € 11,146,969 in the nominal capital and consequently to 5.33% of adidas AG’s nominal capital.

Transactions in a detailed form and in an aggregated form 

SHAREHOLDER RETURN PROGRAM 2014-2017

On October 1, 2014, adidas AG announced to return up to € 1.5 billion in total to adidas AG shareholders over the next three years, primarily in the form of share buybacks. The company is intending to buy back shares via the stock exchange under the authorisation given by the Annual General Meeting on May 8, 2014 subject to advantageous market conditions.

2ND TRANCHE

During the second tranche of the share buyback programme, the total number of shares bought back by adidas AG in the period from March 6, 2015 up to and including June 15, 2015 amounted to 4,129,627 shares. This corresponds to a notional amount of € 4,129,627 in the nominal capital and consequently 1.97% of the company’s nominal capital. The average purchase price per share was € 72.65. A total price of € 299,999,992 was paid to buy back the shares.

March

April

May

June

Note: This section will be updated on a weekly basis.

SHAREHOLDER REtURN PROGRAM 2014-2017

On October 1, 2014, adidas AG announced to return up to € 1.5 billion in total to adidas AG shareholders over the next three years, primarily in the form of share buybacks. The company is intending to buy back shares via the stock exchange under the authorisation given by the Annual General Meeting on May 8, 2014 subject to advantageous market conditions.

1ST TRANCHE

During the first tranche of the share buyback programme, the total number of shares bought back by adidas AG in the period from November 7, 2014 up to and including December 12, 2014 amounted to 4,889,142 shares. This corresponds to a notional amount of € 4,889,142 in the nominal capital and consequently 2.34% of the company’s nominal capital. The average purchase price per share was € 61.36. A total price of € 299,999,987 was paid to buy back the shares.

November

DECEMBER