Managing Community Affairs

We want our community affairs work to be as innovative as our efforts to improve workplace conditions. To achieve that we have first clarified internal ownership:

The community affairs function at the Group's Headquarters is part of the Social and Environmental Affairs Team and responsible for developing a direction and strategy for corporate giving and other community involvement practices.

Community affairs works with a network of people from adidas Group entities around the world who are driving social improvements in their local communities.

We provide support and assistance to them, in particular in the selection and execution of projects. Another key task is the development and management of comprehensive reporting mechanisms so we can form a clear view of activities at the local level, and better analyse and report on them.