adidas Group First Quarter 2010 Results
In May 2010, the adidas Group announces first quarter results, achieving record first quarter sales driven by growth in all segments. The retail segment, record football sales and a strong performance for adidas and Reebok in North America are some of the main catalysts driving this development.
With the Reebok turnaround gathering pace and the FIFA World Cup™ kicking off in a few weeks, the adidas Group has a lot of reasons to be optimistic about the remaining year.
In the video Herbert Hainer talks about the adidas Group First Quarter 2010 Results. He speaks about the brands' main growth and success drivers.