In December 2009, adidas and Disney announce an all-new product line for infants and children, combining adidas Kids top performance products with classic Disney characters Mickey Mouse and friends Minnie Mouse, Goofy, Donald Duck and Daisy Duck.
The sporty and fashionable collection consisting of footwear, apparel and accessories combines a touch of Disney magic with traditional adidas apparel silhouettes: pocket details and rubber Mickey Mouse badges are featured on tee shirts and pants, while hoodies are complemented by iconic Mickey Mouse shaped zippers. Boys’ tees and shirts show an animated image of Mickey Mouse.
Minnie Mouse is the key character on the girls’ apparel, with her lady-like image featured on tees and caps. Feminine accessories complete the outfits: matching trolley bags for apparel and footwear, caps with recurring graphics of Mickey Mouse or Minnie Mouse and cosy cotton socks.
The Kids collection is part of the adidas Sport Performance division. For more information please visit www.adidas.com.