Corporate missions

Social and Environmental Affairs

We are accountable for the way we do business. In particular, we accept responsibility for the way our products are manufactured by our suppliers.

As a leader in the sporting goods industry, we are dedicated to socially responsible, safe and environmentally sound practices in the company and its supply chain to enhance the value of our brands by:

  • Partnering our suppliers as they plan and implement continuous improvements in employment, health and safety, and environmental conditions
  • Reflecting the needs and concerns of stakeholders affected by the Group's business operations
  • Supporting the Group's entities in their efforts to provide a long-term future for sport.

Our vision is clear: to enhance social and environmental performance in the supply chain, thereby improving the lives of the people making our products.

And our approach is simple: to increase accountability and transparency and make suppliers’ compliance process self-governing.

Human Resources

The success of the Group is a direct result of the commitment and talents of people who work for us. We are seeking to build the leading global team in the industry.

Our mission is to create the best and most productive workplace in the world by:

  • Creating a working environment that stimulates team spirit and passion, engagement and achievement
  • Instilling a performance culture, based upon strong leadership, setting the ground for winners
  • Fostering an understanding of social and environmental responsibility for the world in which we live; for the rights of all individuals and for the laws and customs of the countries in which we operate
  • Providing a secure working environment.

Community Affairs

It is our responsibility as a member of each community to act as a true corporate citizen and we are committed to doing this through a range of programmes and activities including corporate giving, volunteer work and community relations programmes.

  • Our vision is clear: to enhance social and environmental performance in the company and the supply chain, thereby improving the lives of the people making our products.