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Our Brand Portfolio
» adidas is a key player in the sporting goods market with leadership positions in footwear, apparel and hardware. adidas products offer technological innovation and cuttingedge designs to athletes of all skill levels who aspire to achieve peak performance. The adidas brand is structured in three divisions: Sport Performance, Sport Heritage and Sport Style.
adidas € in millions
| 2006 | 2005 | Change | |
| Sales | 6,626 | 5,861 | 13.1% |
| Gross profit | 3,059 | 2,654 | 15.3% |
| Gross margin | 46.2% | 45.3% | 0.9pp |
| Operating profit | 788 | 693 | 13.6% |
| Operating margin | 11.9% | 11.8% | 0.1pp |
| Employees | 14,906 | 12,395 | 20.3% |
| Rounding differences may arise in percentages and totals. | |||
